Plugin profile · observed daily since 02 Aug 2026
Simple UTM Builder
Active installs30+ rounded
Current authorSeedProd
Owner changesNone while we have been watching
Last release8 months ago 06 Jan 2026
Support1 / 1 resolved, last 2 months
Releases on record1
Rating— no ratings yet
Added to directory10 Jul 2025
Requires WP5.2
Requires PHP7.2
Version lag0.3 behind
Tested up toWP 6.8.8 WordPress is now on 7.1
PluginPedia reports published data and observable changes. It does not rate plugin quality or safety, infer intent, or make recommendations. These are observations rather than a verdict. How this works
Ownership
Held by SeedProd throughout, with no change of ownership observed since daily tracking began on 02 Aug 2026.
Adoption
How widely the plugin is installed, and what the people running it think of it. WordPress.org rounds install figures to one significant digit, so they describe an order of magnitude rather than a headcount.
Very early-stage: 30+ active installs. Too few installs to read anything into adoption. That is a gap in the evidence, not a mark against the plugin.
2 downloads a day over the last 7 days, falling 50% against the 7 days before. Downloads are counted exactly and without a ceiling, so they show movement the rounded install figure cannot.
08 Aug 2026peak 11/day28 Aug 2026
No ratings on record, so there is no sentiment to report.
Install band fell to 30+ on 24 Aug 2026, from 40+. Both figures are rounded to one significant digit, so the size of the change is not knowable from them.
Daily record
Every field we record, one column per observation. Fields that never moved are named once rather than repeated across every column. A row of identical numbers would be padding.
| Field | 15 Aug | 16 Aug | 17 Aug | 18 Aug | 19 Aug | 20 Aug | 21 Aug | 22 Aug | 23 Aug | 24 Aug | 25 Aug | 26 Aug | 27 Aug | 28 Aug |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Downloads that day | — | 11 | 0 | 0 | 0 | 11 | 0 | 0 | 0 | 0 | 0 | 11 | 0 | 0 |
| Active installs | 30+ | 30+ | 30+ | 30+ | 30+ | 30+ | 30+ | 40+ | 40+ | 30+ | 30+ | 30+ | 30+ | 30+ |
| Support threads | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
| Threads resolved | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
Unchanged throughout: ratings total (0) · version (1.0.1)
27 days of observation, most recent 14 shown.
Maintenance
When it was last released, and how far its declared compatibility has drifted from current WordPress.
Added to directory14 months ago 10 Jul 2025
Requires WP5.2
Requires PHP7.2
Version lag0.3 behind
Is anyone still maintaining this?
- Last released 06 Jan 2026, 234 days ago.
- Declares compatibility only up to WordPress 6.8.8, while 7.1 is current. The author has not confirmed it runs on the last 3 releases.
- 1 of 1 support threads answered in the last two months.
- The same account maintains 5 other plugins, 2 of which were updated in the last 90 days. the account is active.
A plugin that does one thing correctly may need no changes for years; a long gap is not, by itself, evidence of neglect.
History
Everything dated that this registry holds about the plugin, most recent first. Releases carry the author’s own release date; everything else is dated to when it was observed.
- 22 Aug 20266 days agoInstall band moved to 40+Bands are rounded to one significant digit, so the size of the change is not knowable.
- 02 Aug 202626 days agoInstall band moved to 30+Bands are rounded to one significant digit, so the size of the change is not knowable.
- 02 Aug 202626 days agoFirst observed by PluginPediaDaily snapshots of this plugin’s directory record begin here. Everything above this line is observed; anything before it comes from fields the API itself reports.
- 06 Jan 20268 months agoVersion 1.0.1 released
- 10 Jul 202514 months agoAdded to the WordPress.org directoryReported by the plugin API as the date this plugin was added.
What we know, and what we don’t
Everything on this page in one place, including the gaps, so that nothing here is mistaken for a clean bill of health.
What we know
- It has been held by SeedProd for all 27 days we have observed it.
- It was last released 8 months ago (06 Jan 2026).
- Its author declares it tested up to WordPress 6.8.8; WordPress is now on 7.1.
- WordPress.org reports 30+ active installs.
- 1 of 1 support threads in the last two months are marked resolved.
What we don’t know yet
- Nobody has rated it. The first rating that arrives shows up here.
Every record on this site, this one included, works under the same limits. We read what WordPress.org publishes about a plugin, never the plugin’s own code, so nothing here says whether a plugin is well built or safe. Install counts reach us already rounded; a change smaller than a band step doesn’t show. We don’t track security advisories yet. For anything older than our first observation we rely on the plugin’s public release log, where one exists. What this registry can and cannot see
Similar plugins
Plugins that share this one’s tags and talk about the same things in their own descriptions. Distinctive tags count for far more than broad ones. Sharing hover means something, sharing woocommerce does not, and a plugin that never mentions the subject matter is left out however its author tagged it. Among close matches, more widely installed plugins are listed first. This is a grouping rather than a ranking of quality.
Easy UTM Builder
Build trackable UTM campaign URLs for any link or in bulk, with live preview, copy, GA4 parameters, QR codes and CSV/JSON export.
300+ installsupdated 27 Jun 2026
Compare side by side Easy UTM tracking with contact form 7
Track which campaign every lead came from: UTM parameters, click IDs, landing page and referrer in your CF7 emails, plus a built-in lead log.
2,000+ installs4.5★ (8)updated 26 Jul 2026
Compare side by side GA Google Analytics – Connect Google Analytics to WordPress
Adds Google Analytics tracking code to your WordPress site. Supports many tracking features.
400,000+ installs4.9★ (158)updated 10 Aug 2026
Compare side by side Connect Matomo – Analytics Dashboard for WordPress
Adds Matomo (former Piwik) statistics to your WordPress dashboard and is also able to add the Matomo Tracking Code to your blog.
60,000+ installs4.5★ (95)updated 05 Aug 2026
Compare side by side WhatsLink Click Tracker
Track every WhatsApp and Telegram link click in WordPress. See which pages, UTM sources, and campaigns drive real conversations — no code needed.
300+ installs5.0★ (1)updated 14 Apr 2026
Compare side by side UTM Manager – UTM Tracking, Lead Attribution & Campaign Analytics
Track UTM parameters, capture leads with first & last-touch attribution, and analyze marketing campaign performance in your WordPress dashboard.
100+ installsupdated 20 Aug 2026
Compare side by side Grouped from the tags each author chose for their own plugin, so the grouping is only as good as those tags.
Reach out about this record
Corrections, missing context, or anything else about Simple UTM Builder: a person reads every submission, and corrections get a reply within 5 business days.